COSRX is a South Korean skincare brand known for effective, ingredient-focused formulations. Famous for the Advanced Snail 96 Mucin Power Essence, COSRX has become one of the most globally recognized K-Beauty brands.
Founded: 2013 · HQ: Seoul, South KoreaAnua is a Korean skincare brand specializing in heartleaf (Houttuynia cordata) formulations. Known for gentle, effective products suitable for sensitive skin, Anua has experienced rapid global growth, driven by strong social media presence on TikTok and Instagram.
Founded: 2019 · HQ: Seoul, South KoreaBeauty of Joseon (조선미녀) draws inspiration from Joseon Dynasty beauty rituals, combining traditional Korean ingredients with modern skincare science. Known for the Relief Sun and Glow Serum globally.
Founded: 2017 · HQ: Seoul, South KoreaTorriden is a Korean skincare brand focused on hyaluronic acid-based formulations. The Dive-In Low Molecule Hyaluronic Acid Serum has become a global bestseller, praised for its lightweight, deeply hydrating formula.
Founded: 2020 · HQ: Seoul, South KoreaLaneige (라네즈) is a premium Korean skincare brand by Amorepacific, known for its water science technology. The Water Sleeping Mask is one of the best-selling K-Beauty products globally, endorsed by celebrities worldwide.
Founded: 1994 · HQ: Seoul, South Korea · Parent: AmorepacificRom&nd (롬앤) is a Korean makeup brand known for its trendy lip products and eye makeup. The Juicy Lasting Tint series has gained strong global recognition, particularly in Japan, Southeast Asia, and North America.
Founded: 2018 · HQ: Seoul, South Korea